Massimo Veccia: “Being an Italian Icon is not just a positioning milestone; it is the recognition of ethical leadership that combines international success with a deep responsibility toward society and future generations.”
Illuminating excellence, nurturing the future. This is the goal of the award ceremony for the 7th edition of the Business Care International Award, which will take place on Friday, March 27 at 5:30 PM in the Sala della Regina at the Chamber of Deputies in Rome.
The Award Committee will present “Italian Icons – Lighting Up the World,” an exclusive section dedicated to five outstanding Italian brands in the sectors of food, fashion, design, luxury, and high technology, which will be announced in the coming days.
“Being an Italian Icon,” Massimo Veccia, founder of the Business Care International Award, told Adnkronos/Labitalia, “is not merely a positioning milestone; it represents the recognition of ethical leadership that combines international success with a profound responsibility toward society and future generations.
Starting in May 2026, the Italian Icons will take center stage in an unprecedented business storytelling initiative, with major events in the world’s leading business capitals. In New York, on November 18, institutional presentations will be held at the Consulate General of Italy and at Piazza Italia NYC, the premier hub for Italian excellence in the United States.”
In addition to Massimo Veccia, the award ceremony for the 7th edition of the Business Care International Award will be attended by Alberto Milani, U.S. Board Coordinator, and Hon. Nicola Ottaviani.
Members of the jury, chaired by Fabrizio Ferragni, include journalist Paolo Liguori, Alessandro Masi, Secretary General of the Società Dante Alighieri—an organization committed to promoting the Italian language and culture worldwide—and Silvana Mangione, Deputy Secretary General of the General Council of Italians Abroad (CGIE), the body representing Italian communities around the world.

